We are looking for strong interesting founders who have created their own brands and are using content, social media, tech or disruptive business models to create a marketplace.
Brands that we choose will be those making an impact in the beauty, hair, personal care and wellness categories in SA.
The winner will receive business support valued at R1 million!
This will be a combination of cash and business mentorship.
how it works
5 Founders will be selected to showcase their brands to an audience of 150 potential investors & mentors at the Future of Beauty Summit taking place on 5 March 2020 in Johannesburg. These selected brands will receive an exhibition space of 4sqm to retail and market their brands to the +6000 people who will be attending Beauty Revolution 2020 on 13th & 14th March 2020.At the Future of Beauty Summit 5 brands will be identified by the mentor panel as the leading disruptors based on a set of criteria. The ultimate winner will be determined through scoring by top business mentors.
Media Profile
You will get to profile yourself & your brand through Nedbank, Foschini and Beauty Revolution social platforms . You will also be featured on YFM and All4Women.
Criteria for Entry
Have you created your own brand and are making an impact with their products or services in the beauty, hair, personal care, technology or wellness categories in South Africa.
Have you created your own brand and are making an impact with their products or services in the beauty, hair, personal care, technology or wellness categories in South Africa.
Are you a start up who’s been in business for more than 2 years?
Does your business turnover between R1 mill - R10 mill?
Do you have a business plan & vision for expansion & scaling - 2 year plan?
Do you consider yourself a disruptor in any of these:
New route to market solution
Diversity & inclusivity
Caring for our environment eg: Vegan, Sustainable packaging
How to enter
If you answered yes to all of the above, then get in touch with us:
We need the following:
1 page on your motivation to be part of the founders
Links to all your social media platforms
ENTRIES CLOSE FRI 14 FEB 2020.
APPLICANTS CAN EMAIL AQEELAH@BEAUTYREVOLUTION.CO.ZA
IF YOU WOULD LIKE TO PURCHASE TICKETS EMAIL: FUTUREOFBEAUTY@BEAUTYREVOLUTION.CO.ZA
Good luck to all our founders !
Team BR xxxx
meet the mentors
Bridget Nkandu
Executive for Youth Segment at Nedbank.
A wife and mother of 2, she gets energized from coming up with simple yet impactful solutions to complex problems. That is why she is passionate about the youth market and the dynamic nature of the segment. She has 15 years’ work experience in the financial sector of which 12 years is in customer value propositions development across different geographies & Segments: Middle Market, Entry level, & Youth. She prides herself as a youth expert and some of her success are centered around developing a succinct segment strategy that addresses core youth needs, in fact she delivered South Africa’s first youth onboarding simplification. She is also passionate for design thinking and how it can create engaging customer experiences, and be applied to marketing campaigns across relevant medias.
Kanchana Moodliar
Business Humanizer & Partner at Innate Motion.
Co-Founder of Beauty Revolution
Kanchana has extensive experience in the brand, retail, entrepreneurship and NGO sectors. She made the Mail & Guardian Top 200 Young South Africans list for Civil Service in 2012 & has been an entrepreneur for over 10 years. She is the Co-founder of Beauty Revolution and the Future of Beauty Summit.
She consults on brand strategy & building purposeful brands to Fortune 500 companies.
Yasmin Kathoria
Business Humanizer & Partner at Innate Motion.
Co-Founder of Beauty Revolution
Yasmin has 15 years brand development experience, with 6 years in the beauty industry working on global FMCG & LUXURY brands like Dove, Pond’s, Calvin Klein, Givenchy.
She has worked across 6 countries to craft, build and transform some of the strongest brands in the world.
She consults on brand strategy to Fortune 500 companies like Unilever, Coca-Cola, Danone.
amryn Taylor
Beauty and Personal Care Marketing Director [Hand & Body, Deodorants, Oral Care, and PR]
Tamryn has many years experience in Beauty, both inside Unilever and out, having worked on brands such as Dove, Lux, Sunsilk, Organics, Kinky, Renew and Inecto. Tamryn’s purpose is “to help others (especially women) pioneer new paths”. She is passionate about Diversity and Inclusion. She developed the first ever Amharric TVC for OMO in Ethiopia, as well as Unilever’s first ever Zulu Website for Joko. Tamryn is also an avid kayak fisher, adventurer, proud wife to Grant, and mum to Zachary.
Jo Farah
Founder of Sneaker LAB
A proudly South African and environmentally friendly shoe care brand. Founded in 2012 Sneaker LAB is currently sold in 67 countries and is only Green Tag certified shoe care brand in the market globally.
Mentoring Criteria
In keeping with the Beauty Revolution ethos of beauty as a source of pleasure and not pressure, we will not be playing off the entries against each other and “judging” them.
The methodology for showcasing disruptors will be as follows:
All mentors will receive a pack containing the names of our top 10 disruptors via e-mail on 24 February 2020
None of the mentors will meet in real life to discuss the disruptors since we do not want to compare the disruptors to each other but merit each business individually
All mentors will be supplied criteria (see below) and score each of the disruptors according to their strengths. You have an opportunity to also comment on each of the scores to help build the disruptors brand. Your advice is highly appreciated.
All mentors will send their scores back to the Beauty Revolution team by 2 March 2020
At the Future of Beauty Summit on 5 March 2020, each disruptor will get to pitch their business and their vision for growth. All mentors will score them once more. Their pitch will be 2:30min
The final scores will be tallied and the final winner will be announced on the evening of the Future of Beauty Summit.
If there is a tie, the Beauty Revolution team will consult each mentor individually and make a final decision.
CRITERIA
Route to market
Inclusivity & Diversity
Sustainability
Vision for growth
SUB TOTAL
Future of Beauty Summit Pitch
TOTAL
SCORE
10
10
10
10
40 (Pre-scoring)
10
50 (Final score)
Criteria Explained
Route to market- Does the brand offer a new route to market or new channels of business development?
Do they offer new opportunities to reach consumers outside the expected market dynamics?
Inclusivity & Diversity - Is the brand inclusive in its communication, product offering or business model? Does the company speak to diverse audience, who may have been previously underserved?
Sustainability - Does the brand have a vision and strategy in place for responsible business, one that delivers growth by serving society and the planet?
Vision for growth - All disruptors will present their 3 -5 year vision with their plans to achieve this vision. Is the vision clear? Do the plans seem stretching yet achievable?
Future of Beauty Pitch - Does the vision inspire you enough to win the Future of Beauty partnership? Does the entrepreneur have what it takes?